The E-commerce Academy

Build the online business of your dreams!

We will teach you the exact business foundations

That you need for a successful online brand to grow and scale.

The Uncomplicate - Lifetime
Lifetime Access to Content
The Uncomplicate - Design
Designed for Ecommerce Mums
The Uncomplicate- Happiness
Happiness Guarantee
Payment
Payment Plans Available

You've got an idea, or have already started your own online business, but are still struggling to get sales or grow the brand.

You want it to be profitable and successful, but most days you just can't seem to figure out how to do everything. Some days you feel alone, or despondent. How are you expected to know how to do this all on your own?

Introducing…
The E-commerce Academy

We will teach you everything you need to grow your online brand, in exact, easy-to-follow steps.

Our content is all killer, no filler!!

We make it easy to learn and implement inside your business straight away, with instant results.

Kerry

Absolute powerhouse!

Lisa is an absolute powerhouse of a business coach! Her strategies are quick, doable and absolutely on the money. Don't even think about it - just sign up!!

Kerry Bundy, Tutu IRRESISTIBLE
The Uncomplicate

This 6-week program will give you the exact steps to build a solid foundation to your business.

After all, you can't expect to sail the seas in a leaky boat! Get off the mouse wheel of exhaustion and gain instant clarity into how to fix your leaky boat!! All our strategies are proven in actual businesses, innovative and current to this economy.

Here is an overview of what we cover inside our 6-week journey together:

Line
  • 1.

    Branding

    How do you stand out from your competition? We will teach you how to use storytelling to sell, how to have a brand that is elevated above your competition in every way, and how to identify your top crush brands from around the world for inspiration.

  • 2.

    Website

    Which website platform should you be on? We will teach you exactly what you need to know about websites to have a high conversion rate. We will cover compelling copy that sells, how to increase your cart abandonment, basket value and frequency of sales.

  • 3.

    Socials

    Which platforms should you be on? We will teach you how to set up and maximise your social channels so that your socials enhance your brand attraction and don't detract from it.

  • 4.

    Your Customer Journey

    Understanding how to nail the customer experience so that they tell everyone about your brand and write you amazing reviews!! We also teach you how to set up the best email systems.

  • 5.

    The Transformation Sell

    Your customers have a problem, and you are the solution. We teach you how to sell using this solution, and how to understand and analyse your competition, pick your niche and set your pricing.

  • 6.

    Guerilla Marketing

    You need to run a lean business, so spending lots of dollars on ads isn't viable yet. We focus on how to collaborate and use micro-influencers to start getting your brand seen, and we touch on a number of lean, guerrilla style marketing ideas.

  • 7.

    Financials

    Without cashflow, you don't have a business. We will cover off what you need to set up and look at regularly, and how to manage your numbers cheaply. We will also look at some daily and monthly reports you must be looking at (kind of like the pulse of your business).

  • 8.

    Founder First

    You pay yourself last, but we are going to change that. You are also likely to feel exhausted by all the hats you wear, so we are going to teach you some tricks to manage yourself a lot better, including understanding your why, how to avoid control freakiness, when to delegate and how to get support around you. Without you, you have no business.

  • 9.

    Product / Supply Chain

    We are going to cover off inventory management, how to find new products and managing freight / orders, along with back up manufacturers, and when you should look at wholesale options for your products.

Pauline

I can absolutely recommend Lisa Laing.

I am working with Lisa at the moment she is not only the loveliest person and truly invested in you and your business, she knows her stuff and thinks outside the box - motivational and strategic!

Pauline Collings, Winestoppers Australia
Debra

Best investment ever!!

Working with Lisa has been such an eye opener - she's been so helpful and I can't wait to see the things we can achieve together going forward!

Debra Rodrigues, Lucy Jean Conscious Clothing
Leanne Dodd | The Uncomplicate | Lisa Laing

Best investment my business has made.

I've only been working for Lisa for a short period of time but the difference she's already made to my business is amazing. I signed up with Lisa because I loved her no BS approach & strategic thinking. I've worked with many 'business coaches' before who have been great cheerleaders but haven't been great at applying logic. Lisa is pushing my business to the next level. Best investment my business has made.

LEANNE DODD, ANAM ACTIVEWEAR
WHAT'S INCLUDED
  • 6 week online Academy

    Join our 6 week online program, covering our 9 core areas for your business success. Drop the overwhelm and gain clarity!


  • The E-com Bible!

    Get our written manual covering all these topics with the step by step guides you need to know for each module. This will become your bible!


  • Templates & Workbooks

    Get access to templates, workbooks, spreadsheet and checklists Lisa used inside her own ecommerce businesses - just for you!


  • Weekly Live Calls

    We meet twice weekly over the 6 weeks to uncover the content you need and ask Lisa questions. If you miss a call you can watch on replay in your own time.


  • Video Library

    Get access to our video library with over 50 training videos. Lifetime access with regular updates!


  • Unstuck

    Receive 1 x 30 minute call with Lisa at any point during the program to help you with clarity around your most stuck business topic.


Lisa- The Uncomplicate
Hey there!

I'm Lisa Laing.

I'm a Multi-Awarded Entrepreneur and Business Strategist, living my best life in Sydney with my family.

I've started 7 companies over the last 13 years and built 2 of them into multi-million dollar ecommerce brands, both of which I sold.

I now spend my days coaching and mentoring other e-commerce mumprenuers with my unique and proven strategies to grow their brands.

I can't wait to work with you!

Lisa X
E-commerce Business Coach
Lisa- The Uncomplicate
E-commerce Business Coach
Hey there!

I'm Lisa Laing.

I'm a Multi-Awarded Entrepreneur and Business Strategist, living my best life in Sydney with my family.

I've started 7 companies over the last 13 years and built 2 of them into multi-million dollar ecommerce brands, both of which I sold.

I now spend my days coaching and mentoring other e-commerce mumprenuers with my unique and proven strategies to grow their brands.

I can't wait to work with you!

Lisa X
3 Monthly Payments of
AUD $747
  • Everything you need to grow and scale your business to $10k plus every month.
  • A complete guide set out in our manual to show you exactly what you need to know in order to build a solid foundation for your business to grow.
  • Lifetime access to our online learning portal.
  • 30 minutes of one-to-one coaching between you and Lisa.
  • Over 50 videos in our library to help you.
  • Replays of all of the 12 live videos sessions in case you miss one and need to watch it later.
  • Done for your templates, checklists, spreadsheets and worksheets.
1 Single Payment of
AUD $1,997
  • Everything you need to grow and scale your business to $10k plus every month.
  • A complete guide set out in our manual to show you exactly what you need to know in order to build a solid foundation for your business to grow.
  • Lifetime access to our online learning portal.
  • 30 minutes of one-to-one coaching between you and Lisa.
  • Over 50 videos in our library to help you.
  • Replays of all of the 12 live videos sessions in case you miss one and need to watch it later.
  • Done for your templates, checklists, spreadsheets and worksheets.
  • Save $244 when you pay in one payment.

All pricing in Australian Dollars and includes GST for Australian residents.

money-back

Woman to Woman "Happiness Guarantee"

Once we start working through the program together, you will quickly understand the exact steps you need to take to build solid foundations inside your brand.

Follow along and have my guides handy. And if you are like 99.99% of our clients, you will be thrilled with the quick and easy training and guidance we provide.

However, in the unlikely event that you don't love it, contact us directly within the first 7 days of the program commencing (with proof you have engaged in the work) and we will courteously and promptly give your back your money.

Frequently Asked Questions

  • A 6 week program that covers 9 modules of content designed specifically to help your e-commerce brand to grow their sales, and build a solid foundation for success.
  • A written E-com Bible as the manual for this program. Print it and keep it handy forever!
  • Templates, check lists and spreadsheets that help you to track different aspects of your business and build a more solid, systemised and profitable business.
  • 12 LIVE weekly group coaching calls (12pm Sydney time twice a week) where Lisa will break down the modules and teach them to you for easy implementation into your business.
  • Lifetime access to the online video portal with over 50 training videos.
  • BONUS #1 - 30 minute live one to one call with Lisa to talk about your business!!
  • BONUS #2 - Receive a ticket to return to the next E-Commerce Academy for FREE! Repeat the process for the best implementation!

We know that some weeks you might have a life interruption, so we will always upload the video for you to watch within 24 hours of the live call. That way you can play it back at a time that suits you!!

That's up to you, but we have 2 x 45 minute live calls each week. You can do extra time on implementing the things we teach but the minimum is 90 minutes each week. However please note that the strategies we teach inside this program are designed to help you save time every week in your business.

Yes absolutely you can! We don't believe in big ad budgets in the early days of growing an e-com brand. We will be focussing on teaching you organic client attraction, improving your website conversion, how to focus on lean, innovative and collaborative marketing strategies. However if you want to start in ads, we will teach you some basics inside this course.

We run this program twice each year (during school terms to avoid school holidays), reach out to have a call with Lisa to see when the next start date is booked for.

Our program costs $1,997 for the 6 week journey. We also offer a payment plan to make payments over 3 months.

We offer a complete happiness guarantee! If you start the program and discover within the first 7 days that it's not for you, we will offer you a full refund - and still part friends!